Pixie’s Crochets Branding

Pixie's Crochets is a small business I founded when I decided to turn my passion for crocheting into something more meaningful. What began as a favorite hobby has grown into an opportunity to create and share beautiful handmade items while doing what I love. For the branding, I aimed to design something that reflects my personality—cute, memorable, and simple. The name "Pixie" holds special meaning for me, inspired by a childhood story my grandfather told about finding a pixie—me—in a flower in the garden. This cherished nickname became the perfect title for my business. Below, you’ll find the elements that make up my company’s branding.